The Official Hobbit Trailer

"I'm looking for someone to share in an adventure." Ready to return to Middle Earth? The first full trailer for Peter Jackson's The Hobbit: An Unexpected Journey, the first part of The Hobbit adaptation, has arrived online in high def tonight via Apple; it'll also be playing in front of Tintin. It's a full trailer and, for Lord of the Rings fans like myself, is everything you could imagine and truly feels like seeing an old friend again. Martin Freeman stars as Bilbo, along with Ian McKellen as Gandalf, Andy Serkis as Gollum, and many others, likeRichard Armitage as...

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For the Lucky Few

Looking to generate the word of mouth that commercials, trailers and 3-D have failed to spur this year, studios are turning to IMAX, once the domain of spectacular documentaries. On Friday, Mission: Impossible — Ghost Protocol becomes the first big-studio feature to premiere on IMAX. The film hits 300 of the special screens five days before its nationwide release Dec. 21 on standard 35-mm and digital screens. Some theaters also will feature a six-minute sneak peek of The Dark Knight Rises, also shot partly in the oversize format. The footage, which director Christopher Nolanunveiled last week, introduces the...

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They Come in Pairs

With the recently released trailers for the two Snow White films coming to theaters next year, one has to question the motives of Hollywood.  The production studio’s say it was just a coincidence that they both made a Snow White film to be released in the same year.  I mean they don't follow the same plot line so it must be random, right? When was the last time we had a Snow White movie that was mainstream?  Think all the way back to seven dwarfs singing high-ho. There must be one guy going around every other year to different studios pitching similar ideas, or the competing studios are so unoriginal they decide to do similar...

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Investing in Entertainment Pt. 2

This post is an update to Investing in Entertainment. Earlier it was discussed how an independent filmmaker might finance a film, and we looked at a couple expert opinions to find out how to attract investors.  One of the best things to take away is the fact that your approach should be the same as it would with any other business idea, and that is have a business plan! Since a film idea isn't a typical business, treat it as a film treatment with more details involving the financing and what returns, if any could be expected. As previously mentioned in Investing in Entertainment, I described how I just put a script together and now will incorporate these methods and utilize them for my film.  I will explain the process in a step by step way so you can see exactly how I have done...

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New James Bond Film Name Announced

It was just announced via iPad this morning, that the 23rd James Bond film starring Daniel Craig will be called Skyfall.  First reported by Cnet via the news conference using the Sky News app:  http://cdn.screenrant.com/wp-content/uploads/James-Bond-23-moving-forward.jpg The new film has been languishing in a cell beneath a volcano for a couple of years as film studio MGM faced thespectre of bankruptcy. But now the film is ready to roll -- it pits the sexy superspy with the licence to kill and even more gadgets than our review section against the mysterious QUANTUM organisation hinted at in Casino Royaleand Quantum...

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Average Ticket Price Lowered

Congratulations viewers for this small victory is the first sign of better days.  It was reported today by the National Association of Theaters Owners that the new average ticket price dropped from $8.06 to $7.94 in the third quarter. What does this mean?  Well for starters, the amount of 3D movies is down which plays a part in the lowering.  Also this is finally reflecting the fact that sales are down nationally. Hopefully this is a continuing trend, because up until now the theaters have reacted to the bad economy by doing the unthinkable and raising prices.  This has created enough extra revenue to still show an increase...

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