Average Ticket Price Lowered

Congratulations viewers for this small victory is the first sign of better days.  It was reported today by the National Association of Theaters Owners that the new average ticket price dropped from $8.06 to $7.94 in the third quarter.

What does this mean?  Well for starters, the amount of 3D movies is down which plays a part in the lowering.  Also this is finally reflecting the fact that sales are down nationally.

Hopefully this is a continuing trend, because up until now the theaters have reacted to the bad economy by doing the unthinkable and raising prices.  This has created enough extra revenue to still show an increase in profit, but this came at a heavy premium because it continued to decrease attendance.

This is your opportunity to show you still care about the cinema and take advantage of lower prices.  Hopefully the National Association of Theaters Owners and production studios can keep up with the bad economy, and stop killing a source of entertainment that everyone can use to get away from their stress for a while.